Bio

Kevin Foley’s filmmaking journey began while playing D1 baseball for the University of Pittsburgh. A journalism major, Foley had an unfortunate realization: he couldn’t hit great pitching. Pivoting quickly, he decided to fuse together his love for sports with his other passion, storytelling. The rest is history. Foley has grown into a multi-faceted director that shoots blue chip talent for blue chip brands — everybody from Kevin Hart, Ryan Reynolds, and Tiger Woods, to Usain Bolt, Tony Hawk, and Naomi Osaka, for global companies like Nike, VRBO, NHL, Netflix, Red Bull, Adidas, NBC Universal and HBO to name a few. Most recently, Foley co-directed five spots featuring the world’s best athletes for the 2021 International Olympics Committee campaign, “Stronger Together.” Within just 48 hours of its debut, the campaign had already become the most-watched Olympics campaign of all-time. Just prior, Foley’s PSA on racial bias called “Not A Gun” from Goodby Silverstein & Partners, was one of the most awarded campaigns of 2020-2021, including being named one of Fast Company’s “World Changing Idea” of that year. Since bursting onto the scene with his film, “Never Say Die,” garnering an Emmy nomination in the “Outstanding Short Sports” category and winning a Clio in the “Film” category, Foley has received countless accolades for his work, including Cannes Lions, Ad Age A-List, D&AD, AICPs, Clios, LIAs, Webbys, Vimeo’s Best of the Month, and a One Club/ADC. During his more than two decades in the game, Foley has fast become one of the most sought-after filmmakers in the world of sports — an award-winning director who uses the lens as a tool to dig beneath the surface, revealing something more profound about existence, and about life in all its raw, gritty, and intimate glory.